Carrot and Stick
OneUp Sales
Categories: Business
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In this episode of the Carrot and Stick podcast, we delve into the entrepreneurial journey of Alex Elliott, co-founder of Liquid Personnel, a healthcare contract recruitment business that achieved remarkable success, scaling to over 140 staff and nine figures in revenue before its acquisition in 2016.
Alex shares invaluable insights gleaned from his experience, speaking of the critical role of process and data in scaling a business, the importance of maintaining high hiring standards, and the evolving landscape of recruitment in the digital age.
Key takeaways:
- The Power of Process and Data: Learn how documenting and refining core sales processes can drive efficiency and enable seamless scaling.
- Setting the Bar High: Discover why prioritising top-quartile talent and fostering a culture of excellence is crucial for sustainable growth.
- Navigating Change: Gain insights into the shifting dynamics of the recruitment industry, from the impact of remote work to the rise of AI and automation.
Previous episodes
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26 - From Startup to Exit: Alex Elliott's Journey Scaling Liquid Personnel to 9-Figure Success Fri, 06 Sep 2024
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25 - Building High Performance Teams & Embracing The Hustle with Elaine Tyler, CEO of Venatrix Fri, 23 Aug 2024
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24 - The Unconventional CEO: Alex Dick on Remote Recruitment, LinkedIn Success, and the Pressures of Leadership Fri, 09 Aug 2024
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23 - Inside Connecting Experts' US Expansion with Ross Fraser Fri, 26 Jul 2024
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22 - Why L&D Should Sit Under Ops to Drive Revenue Growth with Spencer Pike Lyon, Discover International Fri, 12 Jul 2024
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21 - What Motivates People? Insights from 23 Yrs in Recruitment with Ashley Rice Professional Development Fri, 28 Jun 2024
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20 - The Art and Science of Scaling a Recruitment Business with Gary Goldsmith, Co-Founder of RDLC Fri, 07 Jun 2024
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19 - Crossing the Pond: Scaling to the US with Patrick Waites, Co-founder of Coltech Global Fri, 24 May 2024
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18 - The Role of Automation & AI in Recruitment with Kamal Ladwa, Founder of Syun Consulting Fri, 10 May 2024
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17 - Navigating Tough Markets and Keeping The Team Motivated with Dualta Doherty, Co-founder of Recwired Fri, 26 Apr 2024
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16 - Revolutionising Recruitment with OKRs with Edmund Blogg from RecruitHub Fri, 29 Mar 2024
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15 - How to Navigate the Recruitment Industry with Richard Fisher: CEO at Skillsearch Fri, 15 Mar 2024
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14 - Building a Million-Pound Business at 21 with Tom Cox at Thomas Berkeley Recruitment Fri, 01 Mar 2024
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13 - Ho Ho Ho It's The CHRIStmas Special with Marc Parsons & Chris Aitken Tue, 19 Dec 2023
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12 - Why You Shouldn't Be a Manager with Reece Warren, Associate Director at Discovered MENA Fri, 08 Dec 2023
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11 - Exploring the Power of Playbooks with Michael Hanson, Founder & CEO of Growth Genie Fri, 24 Nov 2023
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10 - How to Build a Revenue Generating Machine with Dougie Loan, CRO at Sourcewhale Fri, 10 Nov 2023
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9 - Adapting to the Needs of Modern Recruiters with Ben Wallin, Co-Founder of Edison Smart Fri, 27 Oct 2023
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8 - Sales Leadership & Self Development with Hitesh Kapadia, CRO & Co-founder at Jointflows Fri, 13 Oct 2023
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7 - Learning to be a Good Leader and Making Great Hires with Ollie Sharpe, VP Sales at Abacum Fri, 29 Sep 2023
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6 - Cracking the Code on Motivation and Recognition with Richard Smith, VP Sales at Allego Fri, 15 Sep 2023
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5 - Lessons in Empathy and Internal Branding with Bryan Mulry, Account Executive at Salesloft Fri, 01 Sep 2023
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4 - Motivating Sales Teams and Hiring Tips with Kevin Beales, Founder at My Sales Coach Fri, 18 Aug 2023
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3 - Learn How to Better Onboard and Retain Employees with Alex Gilbert, L&D Manager at 11 Investments Fri, 04 Aug 2023
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2 - From Enterprise Rent-a-car to Tech Sales - Ciara McMahon, Sales Manager at Odro Fri, 21 Jul 2023
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1 - How to manage underperformance and motivate through tough times - Donna Owen, VP of Revenue at Odro Thu, 06 Jul 2023
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